Tag: seo

Since the dawn of online search, keywords have been the foundation upon which search engine optimization (SEO) was built. Long seen as the most important factor for search algorithms, keywords serve to allow search engines…

Business owners face many challenges as they strive to connect with a steady stream of new customers. Insurance agencies experience the same challenges, which is further complicated by a highly competitive marketplace. The practice of…

Google’s Search Console is a powerful set of tools and resources designed to help digital marketers and search engine optimization (SEO) professionals to monitor the performance of online properties. With these tools, interested parties are…

If there is one thing certain in the search engine optimization (SEO) environment, it is this: nothing remains the same for long. Continual changes in how search engines behave, coupled with emerging techniques and strategies…

Search engines have evolved dramatically over the past decade. In their earliest iterations, search engines relied almost solely on single keyword inputs by users, returning results that contained those keywords. Today, users can input single…